New L.L. Bean CEO Is Looking Forward to Never Venturing More Than 10 Miles From Freeport


L.L. Bean CEOHis career built on customer relations, Stephen Smith brings a wealth of marketing expertise to L.L. Bean, where he will step in as president and chief executive officer come January. Smith, 45, soon will move to the area from Shanghai, where he was chief marketing and merchandising officer for Walmart. He will succeed Chris McCormick, who was president and CEO of Maine’s signature business for 14 years. Smith, who once lived in Cape Elizabeth, told the Tri-Town Weekly that he has experience in both retail and e-commerce – the “omni-channel” approach to business that L.L. Bean is pursuing in the 21st century. (read more about the Bean CEO at Keep Me Current)

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